Asset Allocation Software

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A Introduction To Exchange Traded Funds

Exchange Traded Funds, also known as ETFs, have been one of the most brilliant and successful financial developments in recent years. First introduced in the early 1990’s, the demand for ETF’s has grown significantly, as the fund’s features have been attractive to both individual and institutional investors. In fact, in the past ten years alone, the total net assets of…

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Three Portfolio Rebalancing Approaches

For financial investors, finding the right balance between risk and reward can be a challenge. We have all heard the common proverbs that are used throughout the financial industry — don’t place all of your eggs in one basket, never bet all your money on one roll of the die, don’t count your chickens before they hatch — whatever saying…

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Investors Guide To Portfolio Diversification

A common goal that many investors hope to achieve is maximizing investment returns while reducing risk. Although it may sound like an achievable investing goal — almost as achievable as juggling a group of chainsaws that are on fire. However, what many investors do not realize, it is actually an easy and important goal for new and passive financial investors…

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Ten Prospecting Tips For Advisors

For financial advisors, effective prospecting ideas and strategies are essential to growing a financial practice. Even though prospecting is an important part of an advisors job, it can be a challenge for some — it’s not unusual for advisors to struggle with getting in front of clients. However, prospecting is one of the most vital parts of selling, and advisors…

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Eleven Advising Mistakes to Avoid For A Successful 2018

We are over a month into the new year! For some financial advisors, the new year can mean continuing upon their success by converting prospects into clients, while, for others, the new year may be a fresh start after an overwhelming, stressful, and tough year. With this new start, many advisors create resolutions and goals they want to conquer this…

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Financial Advisor Strategies For Niche Marketing

For financial advisors, one of the biggest challenges faced is trying to grow their business beyond organic referrals because traditional marketing techniques can quickly become frustrating. Today’s world is filled with marketing, the average individual is exposed to multiple marketing messages and campaigns each day, making it harder to find effective marketing techniques and activities that lead to certain, measurable…

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An Advisors Guide To Building Client Trust

When customers and clients are in need of a service provider, whether an automotive mechanic, a family doctor, or a babysitter, trust plays an essential role in setting up rapport. Just as trust is important for other service providers, it is just as important — if not even more so — when it comes to choosing a financial advisor.  In…

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A Financial Advisors Guide to Content Marketing

As we have mentioned in our blogs before, financial advising is not the same as it used to be. While a lot has changed since the 90’s, many financial advisors are still using the marketing strategies that were popular during that time. These strategies may have been effective back then, but today, many advisors who follow these old techniques are…

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Steps To Becoming A Successful 401k Advisor

Building and running a successful 401k advising practice is not an easy profession. In fact, it takes a large amount of time, effort, talent, and resources. While starting a 401k practice is difficult, growing it can be even more of a challenge. And in this industry, growing your business should be one of your main goals. Even if an advisor…

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What People Are Looking For In Advisors In 2018

The New Year is officially here! Some people view the New Year as a fresh start and an opportunity to take a step in the right direction. Many of us likely committed ourselves to improving the way we live or set specific goals that we hope to attain this year. Many of the New Year’s goals and resolutions that people…

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